Football’s biggest weekend has long been defined by spectacle, but a new experience is redefining what it means to gather around the Game’s biggest night. UNITY Tailgate, presented by Indistry Media and D’USSÉ Cognac, debuts this year as a first-of-its-kind, invite-only premier tailgate created for the tastemakers, leaders, and creatives shaping today’s cultural landscape.

More than just an event, UNITY is designed for live exchange—where energy, conversation, and community are cultivated. The room will come alive with the “who’s who” in sports and entertainment—creators, athletes, brands, and entrepreneurs who have helped move culture forward—creating space for new relationships, shared stories, and a shared Game Day experience.

Taking place Sunday, February 8, 2026, at The Province, one of San Jose’s most vibrant international-fusion dining destinations, UNITY transforms the traditional tailgate into a high-touch elevated experience. Guests will enjoy VIP hospitality, a live musical performance, an open bar featuring top-shelf cocktails, chef-driven cuisine from leading Bay Area culinary talent in an intimate setting designed for those who appreciate craft and the art of gathering ahead of football’s biggest moment.